Blar i forfatter "Moldenæs, Turid"

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    • Design Thinking as a Master idea 

      Moldenæs, Turid; Pettersen, Hilde Marie (Journal article; Tidsskriftartikkel; Peer reviewed, 2022-12-16)
      In diesem Artikel zeigen wir, dass Design Thinking als Master-Idee verstanden werden kann; eine weit verbreitete Idee, die einen besonders hohen Stellenwert und Legitimität erlangt hat. Es hat wiederum anderen organisatorischen Rezepten und Standards Legitimität verliehen. Wir zeigen auch, dass Design Thinking ein rationalisierter Mythos ist, der von seinem generischen Charakter getrieben wird.

    • The knowledge that went up in smoke: Reindeer herders' traditional knowledge of smoked reindeer meat in literature 

      Hansen, Kia Krarup; Moldenæs, Turid; Mathiesen, Svein Disch (Journal article; Tidsskriftartikkel; Peer reviewed, 2020-05-21)
      Using a literature review, this paper defines the knowledge status of smoked reindeer meat and investigates to what degree reindeer herders’ traditional knowledge has been included in scientific articles and grey literature. We developed a four-level categorisation of the degree of including traditional knowledge, from “non-participation” to “self-determination,” and three levels of focus. Very few ...

    • The professional project of graphic designers and universities' visual identities 

      Moldenæs, Turid; Pettersen, Hilde Marie (Journal article; Tidsskriftartikkel; Peer reviewed, 2021-07-19)
      Contrary to earlier research on why universities change their visual identities from traditional to more abstract ones, resting on a demand-side approach, we offer an explanation based on a supply-side approach. We argue that universities’ change of visual identities toward abstract symbols reflects a professional logic shared by graphic designers and discuss the mechanisms and institutional agents ...

    • Re-politicisation as post-NPM response? Municipal companies in a Norwegian context 

      Moldenæs, Turid; Torsteinsen, Harald (Journal article; Tidsskriftartikkel; Peer reviewed, 2017-03-17)
      This is an exploratory study of re-politicisation of municipal companies in one Norwegian municipality. Unlike re-municipalisation, which seems to imply the reversal of privatisation and out-contracting, and the reinstitution of municipal ownership, the Norwegian case demonstrates a continued adherence to the provision of certain public services through municipal companies. However, our study reveals ...

    • Story found or story lost? Storytelling in audiovisual municipality branding. 

      Moldenæs, Turid (Journal article; Tidsskriftartikkel; Peer reviewed, 2016)
      The aim of the article is to add to our knowledge of reputation management efforts in municipalities. Despite the multitude of such efforts, few have been studied. The specific focus is on the contents of reputation films made by Norwegian municipalities. Is there a story in these films? If so, what is the message conveyed, and is it convincing in its attempt to present the different municipalities ...

    • Tilpasning eller gode argumenter? : en sammenliknende case-studie av variasjon i kultursatsing mellom to kommuner 

      Moldenæs, Turid (Master thesis; Mastergradsoppgave, 1991)

    • When different logics meet: the crisis communication of a national head coach in elite football 

      Andersen, Trine Lise; Moldenæs, Turid; Ronglan, Lars Tore (Journal article; Tidsskriftartikkel; Peer reviewed, 2021-04-29)
      Through a longitudinal study of how a national head coach in men’s football defended and explained persistent losses, the following questions were addressed: What was the content of the media criticism, how did the coach react and why, and how did the media react to his response? Despite persistent losses, the coach praised his team and never admitted having done something wrong. The media, in turn, ...